Milton fashion store marks 50th anniversary

December 14, 2018 by  

Milton, Ontario retail fixture Peggy’s Distinctive Ladies Fashion celebrated its diamond anniversary last month.

The clothing store was founded by its namesake Peggy Bennett back in 1968 on Milton’s main street, and is currently run by her daughters Jan Price and Joey Bennett. The store marked the occasion with an event at its Milton storefront, which attracted a visit from Milton Mayor Gord Krantz.

Over the last half-century, Peggy’s has grown in scope, including opening locations in Oakville and Guelph. That period has seen the rise of big-box retailers and online shopping, but Peggy’s has maintained a loyal clientele.

Small businesses have many tools at their disposal, such as being able to cater to a local market, the power of word-of-mouth, and low-cost advertising methods like poster printing, social media, and flyer printing.

Peggy’s has outlined its mission as such:

“The Bennett family takes great pride in observing the evolution of multi-generation customers strolling through their stores – with ageless fashions – daughter, mother and grandmother can all find something appropriate. Peggy’s goal has been to create a relaxed retail atmosphere where customers can co-ordinate their existing wardrobes with fresh and exciting new seasonal ideas.”

Peggy’s advertises its selection of hand-picked seasonal fashion and free alterations on regularly-priced clothes. The store carries brands such as Nic & Zoe, Aventura, Royal Robbins and Winding River.