London conference fosters relationship between music and tech

April 19, 2017 by  

The big business sectors of music and technology found common ground at the ‘Music in a Digital Creative World’ event earlier this month.

London Economic Development Corporation, in cooperation with the London Music Office, hosted approximately 100 registrants at the London Convention Centre. The event was held in honor of the Jack Richardson London Music Week on Friday, April 7, during the afternoon.

Admission was free for the attendees, most of whom work in the music and digital technology fields. The event boasted a unique opportunity for local experts in these fields to mingle, and perhaps exchange premium business cards.

Two panel discussions were held, the first of which featured presenters from, YouTube, Google Music, and CBC Music. The dialogue focused on how the writing of music has been affected by technological advancements.

During the second panel discussion, speakers from music streaming services presented their thoughts on how software developments have impacted the music industry.

Also included was a presentation from a Canadian music foundation that supports local songwriters and digital music software developers. It was noted that traditionally, talent is looked for in Toronto. The hope is to bring attention to the many people working in the fields of music and software in the London area, which garners about $7m yearly from music composition alone.

Entertainment was provided during the conference by Ben Heffernan, a local songwriter and singer.