Choosing the right print materials for the right event

February 27, 2014 by  

Event planning can sometimes seem like a chore, especially when you have to choose the printed materials that will be used. It doesn’t have to be this way! With a little bit of knowledge and some professional help, you can create items that are informative, fun and well suited to the event.

Here are some tips to get your creative juices flowing: [Read more]

Business card design and how it speaks volumes about a brand

February 23, 2014 by  

When it comes to making a first impression, never underestimate the power of a well designed business card. What you hand out to your potential customers, clients and contacts says a lot about you and your brand. It’s almost like a [Read more]

Four most direct ways of reaching the customer through print

February 20, 2014 by  

In these days when most people spend so much time surfing the ‘net, it may seem as if print media is somewhat passé. It may even seem like it’s a waste of time and money to bother with printed advertising. This couldn’t be further form the truth. Many potential customers still rely on [Read more]

Print marketing and how it can increase brand awareness

February 17, 2014 by  

With so much competition in today’s marketplace, a company needs its product or service to stand out from the rest in order to survive. With the Internet putting a world of choice at everyone’s fingertips, how can a company make themselves their first choice? One way to make a big difference is to create [Read more]

Ensuring your business cards stand out at an exhibition

October 29, 2013 by  

At an exhibition, one thing that you can almost be sure of is that there will be plenty of people present. There is likely to be all kinds of sights and sounds for [Read more]

What to consider when designing presentation folders for an exhibition

October 24, 2013 by  

Whether it’s your first exhibition of your 50th, preparing the necessary items can be a very daunting experience. You want to get the word out to as many [Read more]

Using brochures to reinforce your brand at an exhibition

October 20, 2013 by  

When you think of a popular product, store or service, what comes into your mind? It’s likely to be a brand image made up of certain colours, fonts and images [Read more]

What information to include on your presentation flyers

October 18, 2013 by  

Giving a presentation is a great way to get information out to potential customers and clients. It’s a chance to let them know who you are and what you can do [Read more]

Six common pitfalls of document printing

September 30, 2013 by  

For any company or organization that wants to promote itself, there can be no substitute for a well-printed document. Whether it’s a brochure, catalog, or company manual, a sure-fire way to make a real [Read more]

The right job for the right printer type

September 28, 2013 by  

Printing, ultimately, is a method of getting a design or idea from a computer scene onto a tangible platform, from which it can be [Read more]

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