Local Greek festival receives government funding

April 7, 2017 by  

A Taste of Greece in London is set to benefit from funding from the provincial government.

London’s Greek festival will be among 45 cultural events receiving funding this year from the government of Ontario. The Minister of Tourism, Eleanor McMahon, announced that London will be receiving $15,000 from a $2.8mcommitment by the province, in support of cultural events. These events are expected to bring at least four million tourists to the province.

This years’ Greek festival will include special programming to celebrate Canada’s 150th anniversary. Traditionally, the event is held at the Holy Trinity Greek Orthodox Community of London & Vicinity, over the Victoria Day long weekend. The festival features live music and dancing, cooking demonstrations, church tours, and Greek food available either to go or during a sit-down dining experience.

Local businesses sponsor the festival, and local vendors participate in the event, supplying food and other wares. The merchants may use printing companies to produce promotional drinkware and pens, as well as brochures and flyers for distribution during the festival.

The Ontario Cultural Attractions Fund was created to help support local tourism, and forms an important element in the government’s plan to prop up the economy and create new jobs. Local culture brings the province about $25bn annually, and is responsible for creating nearly 280,000 jobs.

The festival boosts free admission and free parking. More information about this years’ Taste of Greece can be found here.